5 Great Ideas for a Company Retreat

 

Company retreat is important for employee engagement

A Company retreat is a gathering outside of your usual workplace. You will spend time with your usual co-workers but in a different environment that would encourage you to talk or think about something other than work. The aim is for you to bond with your co-workers, your boss, and the company that you work for. A relaxing time without thinking about work gives you an opportunity to get to know the people that you work with on a more personal level. It could even be like meeting them for the first time again.

 

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Starting Guide to Wireframe Design – 7 Steps & 3 Tools

Have you ever dreamed about random strangers showing up your storefront and walking away a happy customer? In the digital world, that’s called your website. Just like a well-designed store that’s a pleasure to browse through, there can be well-designed websites that are effortless to navigate.

The key to a good site begins with a good wireframe.

Wireframing is a process that helps to design a site that communicates clearly to the audience and gets them to convert to our product. Simply put, an effective wireframe is a design and roadmap to help build a great site. Today, we’re excited to share our wireframing tools with you and get you started! Continue reading “Starting Guide to Wireframe Design – 7 Steps & 3 Tools”

How to Start a Business While Working Full-Time

entrepreneurship

So you’ve come up with a killer business idea and decided to make it happen. Now you’re struggling and being held back because you’re still trying to find a way to balance it with your day job and  everything else. Some of you have probably already thought about quitting your full-time job. However, it might not be the best option for young and new entrepreneurs with minimal funding.

So what now? How do you keep your startup idea rolling while working full-time? The answer is you keep everything as lean as possible.
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How I Got 37% Conversion on My First A/B Test

When I first joined as a growth-hacking intern at Oursky, I was tasked with achieving a 40% conversion rate for A/B testing. Only, that was the first time I’d ever heard the term. Our company had just completed the app Shotbot, which helps developers submit screenshots to iTunes Connect in a few clicks. Of course, the next step was to promote it, and I had to learn the science of A/B testing on the job. It took three A/B tests before I hit a 37% conversion rate on Optimizely. In this post, I’m sharing my mistakes and learnings from each of my three trials.

 

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Why Startups Should Care About Growth Hacking

Growth hacker is the next VP of marketing, according to Andrew Chan, the growth advisor in unicorns like Dropbox and AngelList. You may wonder why Growth Hacking has become so trendy in the startups at Silicon Valley. Let’s dive into the growth hacking world: learn more about what exactly growth hackers do and see why your startup need one as well.

 

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Apple’s Best Music App of 2013 Was Outsourced: Jamn

ios app development agency hong kong

Outsourcing vs insourcing

Are in-house apps always better than outsourced apps? No. Jamn, the musician’s multi-tool, selected as one of Apple’s Best of 2013 Apps in Europe and the Americas, was an outsourcing success at Oursky. In this post, we will share how we built this award-winning app using an MVP, fast iterations and proactive engagement with our client, MiQ Limited.

 

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The Fallacy of Data-Driven Product Design

Alpha House and House of Cards
House of Cards vs Alpha House

In 2013, not one, but two tech companies took the leap into data-driven political dramas. Only, Amazon’s got an IMDb got a 7.6 rating, and Netflix’s creation got a 9.0. Both are well-funded companies, familiar with techniques such as iterative processes, collecting user feedback, and specialized data analysis. The difference lies in their treatment of data.

In this post, we’ll be comparing the difference between data-driven and data-informed product design.

 

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4 Keys to Success in User Interviews

y combinator quote make something people want
Y Combinator’s How to Start a Startup stressed two important things that every entrepreneur and early-stage startup needs to focus on: 1) building your product and 2) talking to your users. For the latter, they even got Twitch’s founder Emmett Shear to talk about How to Run a User Interview and his past experience of starting a business without running user interviews (versus running user interviews for Twitch) in a video lecture.

 

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