Beginner’s guide to Google Analytics for websites

Google Analytics is a great way for business owners to track and analyze where your users are coming from, what they are clicking on around your site, how long they stay on, and where they’re dropping off. With this rich set of data, you can figure out how to increase sales. This article will explore what Google Analytics can do for your business and the basics of how to use this powerful tool.

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8 Wireframing Principles for Project Managers

wireframing on paper
Paper-based or whiteboard wireframing is an essential skill for the workplace.

Wireframing is a vital tool in the app or website development process. It allows you to map out where the most important elements on the page should be, it simplifies communication between you and your client or development team, and it helps the designer spot potential issues in the structure or flow of your site.

These days, tools like Balsamiq® Mockups and Axure RP make it easy to continue the process from wireframe to interactive prototype without writing any code. However, knowing the basics of paper-based or whiteboard wireframing is an essential skill for the workplace. The following are 8 essential tips to remember when wireframing.

 

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