Why Wireframes Win Over Clients

wireframe

Why would anyone care about a barebones wireframe? Because basic layouts can help you demonstrate your competency to potential clients. Oursky’s working relationship with a client begins with understanding the problem they want to work and developing a user story. We share our early designs in the conversation to demonstrate our working style before they make their decision. This small investment builds trust with potential clients, helps secure contracts, and begins great working relationships.

The best part is, everyone can create a wireframe. Continue reading “Why Wireframes Win Over Clients”

How First-time Founders Could Develop Sales Skills

Sales skills for first-time founders
Founders are the only people able to sell their product in the early going.

 

The idea has been turned into a plan and now the plan into a product. What’s next? To have the product in the hands of people that value it. How is that done? Simple: by selling. For many first-founders out there this is a huge roadblock as selling is not something that comes easy. Sales is, yet, a crucial skill and a component of the product development process. For founders, sales is of an even greater importance as they alone must create and transfer value for a product to gain traction. For those founders that may not be as sales-inclined, these simple strategies will work to develop sales skills.

To show the importance of sales for first-time founders, here’s a quick example. Meet Tom: Tom is a superb developer and has just created an app that tracks the migratory patterns of birds worldwide. Tom knows that there is a market for his application and works tirelessly to continuously update and improve. Tom has no resources for marketing or to hire employees but hopes that people will see the value from looking at his simple website.

How successful will Tom be? Tom will likely achieve little success or none at all. Why?

Continue reading “How First-time Founders Could Develop Sales Skills”

How to Start a Business While Working Full-Time

entrepreneurship

So you’ve come up with a killer business idea and decided to make it happen. Now you’re struggling and being held back because you’re still trying to find a way to balance it with your day job and  everything else. Some of you have probably already thought about quitting your full-time job. However, it might not be the best option for young and new entrepreneurs with minimal funding.

So what now? How do you keep your startup idea rolling while working full-time? The answer is you keep everything as lean as possible.
Continue reading “How to Start a Business While Working Full-Time”