Author: Dennis Tam (page 1 of 2)

How to Build Solid Engineering Culture in a Small Tech Team

In order to have a strong technology startup, company culture is vital. Specifically, engineering culture is vital, no matter how small the team. A great engineering culture will not only attract top engineers, but also help keep them happy and productive to drive the company forward. Continue reading

How to Win Millennials Over to Your Company

characteristics of millennials

Characteristics of millennials

Most businesses nowadays often face a long-due question: how do we attract new talent? As baby-boomers continue to retire, companies are increasingly feeling the pressure to attract and retain the next generation of talent.  The young-hires, known as “millennials”, are an entirely different breed from their predecesors. Who are these “millennials” and how are organisations appealing to this fresh wave of talent? This article is an overview of where to start.

 

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5 Great Ideas for a Company Retreat

 

Company retreat is important for employee engagement

A Company retreat is a gathering outside of your usual workplace. You will spend time with your usual co-workers but in a different environment that would encourage you to talk or think about something other than work. The aim is for you to bond with your co-workers, your boss, and the company that you work for. A relaxing time without thinking about work gives you an opportunity to get to know the people that you work with on a more personal level. It could even be like meeting them for the first time again.

 

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My A/B 4 Test Mistakes That Got Me a 37% Conversion

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Mistakes are things that get you closer to the right direction. When I first began as an intern at Oursky, I hadn’t even heard of A/B testing, but managed to get a 37% conversion rate on my third A/B test. In this post, I’ll share the three main mistakes and my learnings from that experience so you can avoid the pitfalls!

 

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How I Got 37% Conversion on My First A/B Test

When I first joined as a growth-hacking intern at Oursky, I was tasked with achieving a 40% conversion rate for A/B testing. Only, that was the first time I’d ever heard the term. Our company had just completed the app Shotbot, which helps developers submit screenshots to iTunes Connect in a few clicks. Of course, the next step was to promote it, and I had to learn the science of A/B testing on the job. It took three A/B tests before I hit a 37% conversion rate on Optimizely. In this post, I’m sharing my mistakes and learnings from each of my three trials.

 

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Why Startups Should Care About Growth Hacking

Growth hacker is the next VP of marketing, according to Andrew Chan, the growth advisor in unicorns like Dropbox and AngelList. You may wonder why Growth Hacking has become so trendy in the startups at Silicon Valley. Let’s dive into the growth hacking world: learn more about what exactly growth hackers do and see why your startup need one as well.

 

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Lean Project Management: Field Notes from 8 Years of Development

As Will Rogers put it, “Even if you are on the right track, you will get run over if you just sit there.” It’s essentially a project manager’s (PM) job to both design the track for the team and make sure they get through it. When Oursky first started 8 years ago as a 3-person team, we were our own PMs. Since then, our company has expanded to a 40-person company with offices in Hong Kong and Taiwan, managing up to 15 projects at a given time. We pride ourselves on producing high-quality products, and we’ve not been afraid to evolve as our company has grown.

The key to our success today is project management. This post will share the 5 key things that our project managers do to lead teams that build great products and have fun along the way!

 

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The Fallacy of Data-Driven Product Design

Alpha House and House of Cards

House of Cards vs Alpha House

In 2013, not one, but two tech companies took the leap into data-driven political dramas. Only, Amazon’s got an IMDb got a 7.6 rating, and Netflix’s creation got a 9.0. Both are well-funded companies, familiar with techniques such as iterative processes, collecting user feedback, and specialized data analysis. The difference lies in their treatment of data.

In this post, we’ll be comparing the difference between data-driven and data-informed product design.

 

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Entrepreneurs’ Top 10 Mistakes – Apple’s Former Chief Evangelist

Guy Kawasaki was the former Chief Evangelist of Apple. He has helped evangelized the great Macintosh computer and had been an entrepreneur and a venture capitalist himself.

The following list would go through the top-10 mistakes of entrepreneurs he observed over the past 30 years as a technologist.

 

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From MVP to Best of Year App featured by Apple

As an 8-year-old digital product studio, Oursky has worked with a number of great clients on building great products. Throughout the journey, we have learnt a lot in refining our MVP approach and process. This experience has helped us build mobile apps for our clients that are featured by App Store, got millions of downloads and active users, and loved by users.

 

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